Soft Gums™: The new delivery form for dietary supplements
Soft Gums™ are on one hand a new delivery form for all those who prefer to apply a healthy, ethical and easy-to-consume format of a dietary supplement. On the other hand, they are a blessing for people who struggle with swallowing capsules or tablets. Soft Gums™ are gelatin-free. They consist of SuperStarch®, glucose syrup and natural flavors and colors. Due to the patented manufacturing method, Soft Gums™ offer quite a few new features.
Soft Gums™: Ever asked the cardinal question?
Is there one reason why consumers should eat gelatin extracted from leftover bones and skins of pork and beef? We clearly say no and go a step further. In comparison to existing starch and pectin gummies, Soft Gums™ look better, taste better and have a non-sticky and bouncy texture consumers were asking for many years.
It's hot because it's not!
Indeed, there are a variety of gummy products on the market. Most of them are manufactured with gelatin, some with starch or pectin, hence vegetarian or even vegan. However, ingredients for all these products are heated up at temperatures somewhere between 70 and 140 °C. Quite a selection of nutritional ingredients are not heat-resistant or require a high over-dosage during the production process. So they couldn't be included in a gummy product until now. But thanks to low-temperature INNUTRI technology, all this is possible today. As we said above: It's hot, because it's not!
More innovation ahead
We're working constantly on new concepts and on making the Soft Gums™ even better. Get in touch with us, if you're interested in new approaches such as center-filled Soft Gums™, sugar-reduced or sugarless variants, extruded sticks or any other interesting concepts.
More important: Soft Gums™ can be tailored to your specific needs or you existing health benefit solutions! We like to be challenged. So if you have your own ingredients or your own idea of how a Soft Gum™ can fit into your portfolio, share it with us.
Learn about Soft Gums™ and INNUTRI on TV
The following TV report was broadcasted by 3Sat Nano, a German TV science magazine.
Broadcast Date: June 2013 │Duration: 6'28" │Language: German
Nutraceuticals, Dietary Supplements and Confectionery
Let's make sure that we talk about the same!
Nutraceuticals are food or food products that reportedly provide health and medical benefits, including the prevention and/or treatment of disease. Such products may range from isolated nutrients, dietary supplements and specific diets to genetically engineered foods, herbal products, and processed foods such as cereals, soups, and beverages. Examples are beta-carotene and lycopene. Nutraceutical foods are not subject to the same testing and regulations as pharmaceutical drugs; (Source: Wikipedia & AAPS PharmaSci). In most countries and markets, nutraceuticals do not yet exist as a regulatory category and are regulated as dietary supplements.
Confectionery is related to the food items that are rich in sugar and often referred to as a confection. Confections include sweet foods, sweetmeats, digestive aids that are sweet, elaborate creations, and something amusing and frivolous. Modern usage may include substances rich in artificial sweeteners as well. The words candy (US and Canda), sweets (UK and Ireland), and lollies (Australia and New Zealand) are also used for the extensive variety of confectionery. (Source: Wikipedia)
Gelatin-free Soft Gums™ may be applied for all different product categories.